there is no denying it that Apple devices are expensive. And it doesn’t help that they almost never sell. But thanks to Amazon’s annual Prime Day event, a number of Apple products are currently discounted, including MacBooks, Apple Watches, MagSafe accessories and more. We’ve rounded up all the best deals below, but remember, Prime Day ends in a few hours (11:59pm PT on July 13th, to be exact).
The WIRED Gear team tests products throughout the year. We manually sorted through hundreds of thousands of offers to make these picks.
Crossed out products are out of stock or no longer discounted. Our Amazon Prime Day coverage page has the latest stories, and our Prime Day Shopping Tips will help you avoid bad deals. You can also get a one-year subscription to WIRED for $5 here.
Updated July 13: We’ve updated pricing and retail availability.
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Apple device deals
Apple’s 14-inch MacBook Pro (8/10, WIRED recommends) comes with upgrades inside and out. It has an industrial look, with a boxy body, plenty of ports (including a MagSafe charging port), a beautiful 14.2-inch screen with ProMotion (boosting the frame rate to 120Hz) and a 1080p webcam. Under the hood, the M1 Pro offers excellent performance that can handle almost any task you throw at it. The discount applies to the 1 terabyte model, but the 512 gigabyte version is also on sale for $1,799 ($200 off).
The 16-inch MacBook Pro (512 gigabytes) offers the same features as the 14-inch version. But because it’s huge, it’s not the lightest MacBook to travel with and barely fits in most of my backpacks. Still, the extra screen real estate is great, especially if you spend most of your time staring at a computer for work on the go. This model often fluctuates in price and has dropped as low as $2,111, but this is still a solid deal.
The Apple Watch Series 7 (8/10, WIRED Recommends) is our favorite smartwatch for iPhone users, and it’s currently at the lowest price we’ve ever tracked. Compared to the Series 6, it has a 20 percent larger screen (complete with a full-size QWERTY keyboard), stronger glass, and greater water and dust resistance. It’s a great choice if you’re looking to upgrade your much older Apple Watch or are looking for your first one. A smaller 41mm version is also on sale for $279 ($50 off).
We think the Apple Watch SE (8/10, WIRED recommends) is the best option for most people. It’s equipped with a Retina display, an S5 chip (which is faster than both the Series 3 and Series 5), drop detection, and more memory. It’s in addition to standard health and fitness tracking features like heart rate monitoring and exercise modes. But since it’s an entry-level tracker, you won’t get the more complex features included in the Series 7, such as an always-on display, an EKG monitor, or an SpO2 sensor.
Apple TV 4K (8/10, WIRED Recommends) is a great streaming device for those loyal to the Apple ecosystem. It features an A12 Bionic chip for faster performance (and support for HDR up to 60 fps), easy-to-navigate menus and a redesigned remote control that’s a lot more intuitive to use. It’s also at the lowest price we’ve seen.
We like the AirPods Max (8/10, WIRED recommends) for a number of reasons. They’re extremely stylish, offer excellent sound and noise cancellation, and integrate seamlessly with iOS devices. They are also one of the most expensive wireless headphones. They briefly dipped to $323 back in April, but this is still a good deal.
It might not come in Cupertino White, but these Beats Fit Pro are contributing editor Parker Hall’s favorite Apple headphones for most people. They come in tons of colors, are super comfortable, and sound great, plus they pair instantly with all your Apple devices, just like standard AirPods would (but with a much cooler look). You should definitely buy them over AirPods Pro.
There are plenty of third-party MagSafe chargers on the market, including those currently on sale, but you’ll get the fastest wireless charging possible with Apple’s own. It attaches to the back of your iPhone 12 or iPhone 13 magnetically and charges your device at 15 watts. WIRED Reviews Editor Julian Chokkattu says his only complaint is that the cable is a little too short.
The MagSafe Duo is perfect for those with an iPhone and Apple Watch. With a place for each, you can use the Duo to charge both devices at the same time. It also folds up seamlessly, making it ideal for travel. And it’s compatible with AirPods (only supported ones) and Qi-certified devices.
Apple’s official case with MagSafe is a good option for your iPhone. It has precise cutouts for ports, buttons that click and a slim profile. We also like that it keeps the camera module level so your iPhone won’t rock back and forth when it’s flat on a surface. The case also comes in a leather version. Find more great iPhone 13 accessories here.
If you prefer a trackpad to a standard mouse for your Mac or iPad, the Magic Trackpad is a wonderful addition—I especially enjoyed using it with Mac Studio and Studio Display. It automatically pairs with your device, offers around a month of battery life, and comes with support for Apple’s full suite of Multi-Touch gestures. It’s confusing, but this is the newer version of the Magic Trackpad 2.