Amazon Prime Day deal: Atlas Coffee Club subscription is currently half off

If there is thing most of us can agree on is that a good cup of joe is a great way to start the day off right—and glass cup half full, if you will. What the real one but a good cup of coffee depends on your taste. The best first step? Upgrade to freshly baked beans. Atlas Coffee Club is one of our favorite coffee subscription services, and if you’ve never subscribed before, its Amazon Prime Day deal gives you 50 percent off until July 14th.

Atlas sends coffee from a new country every month, and you can choose the type of roast you want, whole beans or ground, how many bags you want and how often. (More on why we like Atlas below.) A standard 12-ounce bag, which is roughly 30 cups, normally costs $14, but a Prime Day promotion drops that to just $7 for new subscribers. (Note: The price will return to $14 after the first shipment.)

On Prime Day itself (July 12th and 13th), Atlas Coffee Club has two more offers that will go live. Pack of four World of Coffee Sampler will be 20 percent off, effectively costing $20 ($5 off), with free shipping. The set includes four 1.8-ounce bags of specialty coffees from different countries, plus unique postcards with tasting notes. Atlas recently launched a subscription service for tea and its four packs World of Tea Sampler will be 30 percent off, costing $18 ($7 off), plus free shipping. It similarly includes four 15 gram tea bags from different countries as well as unique postcards. We haven’t tried his tea service yet, but it’s well-reviewed online.

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Atlas Coffee Club

Photo: Atlas Coffee

Why we love Atlas Coffee Club

Atlas Coffee Club collects single-origin beans from over 50 countries and roasts them themselves in Austin, Texas before delivering them to your door. This means your coffee is incredibly fresh, which is one of the easiest ways to improve the quality of your coffee. His coffee bags are nice and themed on the country of origin, plus you get a postcard about the country and another that explains the tasting notes of the coffee and the best way to brew it. You can choose between whole beans and ground, light to medium or medium to dark roast – or both – one or two bags, or even half a bag, and whether you want them delivered every two or four weeks.

All coffee subscriptions help you discover new brews and pinpoint your favorite notes, but Atlas makes it easy to see what’s happening far beyond your local Starbucks, from places like Costa Rica, Papua New Guinea, and Honduras. Given the range, you might end up with a bag you don’t like as much as the last, but we haven’t received one we’ve really disliked in years of testing.

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