In a dozen locations, CVS is lowering the price of its store-branded menstruation products and paying state sales taxes on them.
The pharmacy chain said that it would be slashing the cost of CVS Health and Live Better tampons, menstruation pads, liners, and cups by 25% as of Thursday.
In a statement, CVS stated that “women deserve quality when it comes to the products they may need each month.” “Wherever and whenever possible, we pay the tax on period products on behalf of our customers, and we’re working to help eliminate the tax nationally.”
Additionally, the store is working to keep razor prices comparable for male and female hygiene items.
In these 12 states: Arkansas, Georgia, Hawaii, Louisiana, Missouri, South Carolina, Tennessee, Texas, Utah, Virginia, Wisconsin, and West Virginia, the chain is responsible for paying sales taxes on items from the period.
Due to rules that forbid third parties from paying taxes on behalf of customers, it is unable to pay the taxes in other states that have them.
Padmini Murthy, MD, the global health director for the American Medical Women’s Association, stated in an email to CNN that “this action will emphasise their commitment to addressing women’s health and pave the road for reducing menstruation inequity,” and not merely to encourage the use of CVS goods.